Whether you are a graphic designer, a small business owner, or even just a customer, you’ve likely heard terms such as “image resolution” and “DPI” when discussing logo concepts, ad development, or anything else related to graphic design. You know, or are told, that such terms are very important, but if you don’t understand what they mean or why they matter, it can hinder not only your ability to work with a client or a designer, but also the success of your ad campaign and other business goals. Continue reading “The What, When and Why of Digital Image Resolution”
Every designer wants to be able to work faster, as time is valuable. Check out our 5 quick tips to help speed up your design process.
1. Save often-used graphics rather than recreating them
If you’re making a series of 12 Christmas cards, do you really Continue reading “5 Methods to Speed Up Your Design Process”
If you are a graphic designer in today’s market, you’ve made your fair share of mistakes. Our jobs are becoming more demanding every day, as we are regularly required to multitask and handle multiple projects with very tight deadlines. Hopefully, though, as you progress and grow Continue reading “7 Common Mistakes New Graphic Designers Make”
If you’re like most graphic designers, there comes a time when you will need to resort to cutting an image away from a background. While there several different tools you can use to do this within Photoshop, the magic wand tool is one of my favorites–and generally also one of the Continue reading “Perfecting the Magic Wand Tool in Photoshop CC”
Every so often, a company needs a freshening up. The world’s major brands know it–just run a Google search for Pepsi-Cola’s logo progression and you’ll see what I mean. Even we here at Cinderhawk know that, as we just recently finished updating our own logo and website.
That being said, the decision to redesign your logo is not one to be taken lightly. Continue reading “7 Reasons to Redesign Your Old Logo Right Now”