Whether you are a graphic designer, a small business owner, or even just a customer, you’ve likely heard terms such as “image resolution” and “DPI” when discussing logo concepts, ad development, or anything else related to graphic design. You know, or are told, that such terms are very important, but if you don’t understand what they mean or why they matter, it can hinder not only your ability to work with a client or a designer, but also the success of your ad campaign and other business goals. Continue reading “The What, When and Why of Digital Image Resolution”
